<aside> 🔥 Your task is to design an experience that will help integrate Airpot Shuttle service into the Bolt ride-hailing app.
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You can play some music in the background while reading this case study if you’d like 😄
https://soundcloud.com/soundsofnaturewhitenoisesoundeffects/bird-sounds-morning-birds-for
I used a brainstorming tool called SimpleMind to jot down whatever questions i had in my head.
I had a lot of thoughts and i basically use this to question from different angles. It necessarily doesn’t have solutions but general thought process of the statement analysis.
Here’s a screenshot of the mind map;
I decided to focus on the shuttle service to/from hotels/drop to airports and have solutions for in-airport transfers later on.
Let’s take a brief look at why passengers prefer airport shuttle services over regular cabs/coaches.
a. Hassle free
Everything is available on your mobile and scheduling has never been easier. Anxiety to reach the airport on time is reduced considerably.